People are becoming increasingly dependent on mobile devices. They allow consumers to take care of bills, shopping, tasks, business, and more while on the go. Mobiles offer significant convenience and faster results, both of which are essential for the users. These palm-sized gadgets have become a quintessential element of our lives by offering the tools and apps that make our life easier. With the arrival of smartphones, desktops have become almost extinct and very soon laptops will follow. The power and capability of smartphones and PDAs is undeniable.
Various apps and mobile sites offer seamless browsing capabilities, provided you have a good network connection. Corporates have realized the productivity potential for mobile phones and offer office-related apps so that the employees can connect and work on-the-go. Despite their small size, mobile phones have huge capabilities which keep expanding as technology inventions keep progressing.
Mobiles have already become so popular that by the end of 2017 it is expected that there will be around 4.75 billion mobile users. Here’s some more interesting information on how far mobile technology has influenced the current business front:
- As many as 95% of the Americans own a mobile phone.
- Smartphones usage has increased from 35% to 77% in the U.S. market in only 5 years (2011-2016).
- At least 51% of Americans use a tablet computer.
- At least 22% use an e-reader.
Mobile usage is seeing a steady upward trend. It is interesting to note the following:
- Smartphones operate under more than 2,500,000 technology patents.
- Android phones are susceptible to more than 99% of released malware.
- Mobile development tops the list of IT skill requirements for the future.
Despite the overwhelming drive towards mobility, there seems to be a wide gap between the demand and supply of skilled professionals in mobile technology. As the need for creating exclusive mobile apps keeps increasing, we aren’t seeing the same increase in IT professionals proficient in mobile technologies.
- How relevant is mobile technology for businesses?
Did you know that mobile commerce is expected to contribute at least $151 billion in the year 2017? Did you know that mobile apps are expected to generate $116 per customer transaction? Mobile users are expected to generate around $90 billion via mobile payments. Each of these facts reveal how relevant mobiles are for businesses in terms of economic transactions. Here are some ways in which mobiles are quickly overtaking the internet commerce sector:
Mobile apps provide businesses with significant personal information regarding their users. This allows a business to provide customized user experience and personalized recommendations based on the user information available on the mobile. The augmented customer experience helps to establish better customer relations to retain customers in the long run.
There are many utilities available on smartphones designed to help users keep track of their day to day activities, even for monitoring health. Mobile utilities have become so popular that people don’t even use an address book or a watch anymore because these utilities are easily available on any mobile. For employees, many organizations provide pre-loaded smartphones with utilities to improve their efficiency and productivity. Smartphones offer the benefits of remote working and more efficient communication to many employees across the globe.
- Customer Care
Mobiles let businesses interact directly with their customers through their customer care apps. This is a path-breaking method that has helped many companies realize their potential for interacting closely with customers.
Chatbots have changed the way people use information on websites. When a new or existing customer looks for specific information on your website, chatbots deliver prompt help and provide necessary information. This is generally done by using Artificial Intelligence technology.
The Internet of Things is another influencing factor that adds to the popularity of mobile technologies. Mobile allows users to interact closely with IoT enabled devices. You can control these devices and communicate with them using your WiFi enabled mobile. According to McKinsey’s study done on IoT in 2015, the advancements in IoT technology will add anywhere from $200 to $400 billion to the U.S. GDP by 2025.
- What are the most desired skills in mobile technology?
We realize the importance mobile devices in B2B and B2C scenarios. So what skills do the experts require to create these popular apps? Let us have a close look at some of the desired mobile technology skills:
- Precise Understanding of Mobile Architecture
A mobile app basically consists of a user interface, business logic, and data. Understanding of mobile architecture helps IT professionals resolve whether to make the app a rich client, where the data is stored in the mobile itself locally, or a thin client, where the data is stored on a central server. The app could even be a web-based app and feature multiple functions.
- UI/UX Designing
User Interface and User Experience designs are very important aspects of mobile apps. In fact, a good design can decide the future of the app and the associated brand’s popularity.
- Building Native and Cross-Platform Apps
Mobile apps can be native or cross-platform. Native apps have many advantages over cross-platform apps. Native apps have complete access to the personal information stored on the mobile’s OS. However, they are difficult to maintain. For every OS/device, a different app has to be created. Cross-platform apps, or Hybrid apps, will function on all devices. They have their limitations to access personal data, but are easier and more efficiently maintained. Android, iOS, and Windows are the 3 popular platforms for building mobile applications.
- Enterprise Mobility
Many organizations are considering enterprise mobility as an important aspect to stay connected to customers, employees, and stakeholders on the go. Convenience and promptness of services are the two major features that make enterprise mobility quite popular.
- Responsive Design
With mobile devices coming in many sizes, from smartphones to tablet phones, it becomes an important factor that the web content looks equally attractive in all sizes of screens. Responsive design makes this possible. CSS is extensively used to design websites for all applications.
- Mobile SEO
Search engine optimization is already a proven method to attract better SEO and SERP ranks to attract a higher number of quality leads. Mobile SEO is an essential skill for attracting leads. The techniques may be similar to web SEO, but the technologies are different.
Wearables have a unique market among mobile users. Smartwatches and other wearable gadgets offer extreme personalization and convenience to the users.
- Personal Area Networks
Bluetooth, wireless USB, and other wireless technologies belong to Personal Area Networks. This is also a widely used feature of mobile phones. As we move to a “unplugged” mobile experience, PAN is an essential knowledge area.
- Location Sensing
Everything tags your geo-location these days, especially on mobiles. This helps personalize information and provide local recommendations. Tagging the right location precisely to the point can make a big difference, especially in travel-oriented apps.
- Mobile Wallets
People are using mobiles as an e-wallet, and they don’t have to carry cash money at all. The mobile wallet takes care of the payments on the go. Establishing payment gateways and security becomes an important skills for developing mobile wallets.
- WiFi Standards
WiFi is another important aspect of mobiles. Many data intensive apps work only over a WiFi connection. So a good understanding of the WiFi standards and other network connectivity matters is vital.
- Mobile Security
With so many sensitive uses of mobiles, security becomes one of the most important aspects to consider. Since mobiles are easily movable devices, there’s higher chance of losing them. This places your sensitive personal data at risk. Mobile security skills are quintessential to build a safe and secure mobile app.
- The Mobile Skill Gap
According to a study conducted by Capgemini in collaboration with MIT, 90% of studied companies lack the required digital skills for transformation. Seventy-seven percent of the companies found that the required digital skills were missing, presenting a major hurdle to their digital transformation. Forty-six percent of the companies were willing to invest on skill development training. But only 4% of them were already aligning their training with the actual requirements. This is an alarming situation since the way forward is definitively digital, With such skill shortage, it is not going to be a smooth ride for unprepared businesses. Fifty percent of the studied companies realized mobile technologies are key to digital transformation, but 80% of them lacked the skills required. This is opportunity in abundance, and that’s exactly where professional training can help your company excel.
Just as we realize these essential mobile technology skills are required to create professional and error-free mobile apps that deliver, it is also good to understand the existing demand-supply gap in mobile skills. Frequently, the right combination of resources with the right skills is hard to find. But this can be combated by providing extensive and exclusive training on the latest mobile technologies. So how do you do that? By engaging a legitimate and experienced corporate training solution, like NetCom Learning, to train your resources and fill the mobile skills gap.
The NetCom Learning Way to Combat Mobile Skill Gap
NetCom Learning is a pioneer in providing corporate training solutions on various advanced technologies and soft skills. With more than 20 years in the corporate training industry, NetCom Learning offers certification courses and customized training solutions to ensure that your team is well-versed in the right technologies.
NetCom Learning is your ideal corporate training partner, because of:
- Customized learning solutions based on actual requirements.
- Detailed requirement analysis considering the skills gap.
- Complete learning packages, including certifications.
- Extensive training with exclusive learning materials.
- Experienced and certified experts teaching classes.
- Training sessions tailored to ensure that the client’s targets and schedules are never disturbed.
NetCom Learning offers specialized courses on iOS and Android programming, Cross-platform programming, game development courses, Java for Android, SAP Mobile, Enterprise Mobility Suite, Salesforce, PhoneGap for mobile, Dell SonicWall, .Net for Mobile, JQuery for mobile, and more. Exclusive training on vendor software such as Citrix, Microsoft, CompTIA, SAP, Dell, and Salesforce is also provided. We also offer a successful training course for the CompTIA Mobility+ Certification. For more details on mobile courses offered by NetCom Learning, please check out our website.
NetCom Learning also offers over 1,500 technology courses and soft skill training sessions. Check out www.netcomlearning.com to avail the best corporate technology training from the pioneers.