Google Analytics for Businesses Course Description
In this 1 day class, you will describe the basics of Google Analytics and its applications.
Intended Audience for the Google Analytics for Businesses Course- This course is for any individuals intending to use Google Analytics to strengthen their marketing initiatives and increase the number of conversions or sales from their website.
Training Packages & Career Tracks that include the Google Analytics for Businesses Course
Google Analytics for Businesses Course Objectives
- Upon successful completion of this course, students will be able to:
- describe the basics of Google Analytics.
- create and activate a Google Analytics account.
- manage a Google Analytics account.
- configure goals and funnels in Google Analytics.
- create filters in Google Analytics.
- identify and interpret various Google Analytics reports.
Google Analytics for Businesses Course Outline
- Lesson 1: Overview of Google Analytics
- Topic 1A: Examine Online Marketing and Web Analytics
- Topic 1B: Introduction to Google Analytics
- Lesson 2: Getting Started with Google Analytics
- Topic 2A: Create and Activate a Google Analytics Account
- Topic 2B: Integrate Google Analytics and Google AdWords
- Lesson 3: Managing a Google Analytics Account
- Topic 3A: Explore Google Analytics
- Topic 3B: Manage Website Profiles and Users
- Lesson 4: Configuring Goals and Funnels in Google Analytics
- Topic 4A: Configure Google Analytics Goals
- Topic 4B: Build Funnels in Google Analytics
- Lesson 5: Creating Filters in Google Analytics
- Topic 5A: Create Filters
- Topic 5B: Create Customized Filters in Google Analytics
- Lesson 6: Working with Google Analytics Reports
- Topic 6A: Manage Reports in Google Analytics
- Topic 6B: Generate Visitor Reports
- Topic 6C: Generate Traffic Source Reports
- Topic 6D: Generate Content Reports
- Topic 6E: Generate Goals Reports
- Topic 6F: Examine Ecommerce Reports
- Topic 6G: Customize Reports
- Appendix A: Intelligence Reports
- Appendix B: In-Page Analytics Report
Benefits of taking the Google Analytics for Businesses course at NetCom
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Why choose Google Training at NetCom Learning?
As a recognition for training excellence, NetCom Learning was chosen by Microsoft as the 2007 Worldwide Learning Solutions Partner of the year out of 1400 training companies. In addition, we have won numerous other training awards for quality and customer satisfaction by CompTIA, EC-Council and other vendors. We are simply passionate about learning and achieving the highest customer satisfaction in your learning experience!
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NetCom provides Authorized Training
NetCom Learning is a Microsoft Gold Certified Partner for Learning Solutions (CPLS), Cisco Learning Partner, CompTIA Platinum Partner, EC-Council Accredited Training Center, Adobe Authorized Training Center, Autodesk Authorized Training Center and many others. We are proud to offer the highest quality, authorized training solutions from our many partners for our customers.
See our comprehensive list of partner authorizations.
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Award winning, world-class Instructors
- Experience teaching beginner to advanced software engineering and development classes - Architectured NetCom Learning's Mobile Development Professional training package (Android & iPhone) - Acclaimed instructor at NetCom Learning, with evaluation score of 8.7 out of 9.
Bio:
Mark is an accomplished web and mobile development trainer and Subject Matter Expert. He has been teaching beginner to advanced software engineering and development classes since 2005. With an extensive background in corporate programming he easily understands the impact of new technologies and the knowledge developers need to succeed.
Most recently Mark architectured NetCom Learning's Mobile Development Professional training package (Android & iPhone) to much critical acclaim. Mark's passion and aptitude for the subject matter is abundant, and clearly evident in his near-perfect post-class evaluation scores (8.7 out of 9) and praise from clients.
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Actual Client Testimonials
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May 15 2012 |
The instructor was very good and knowledgeable in regard to course content.
-Steven B.
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Oct 10 2011 |
Training was great and it helped me gain some real practice knowledge for Android Development.
-Jerry K.
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Jun 29 2011 |
The NetCom staff worked with me to ensure the training I desired fit into my schedule. In doing so, I received a great deal of personal attention.
-Michael T.
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| Course(s) Taken |
- Mobile Development Professional
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Awards won by NetCom
NetCom Learning is an award winning, customer focused company. We are simply Passionate About Learning!
See our list of awards.
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Specialized Boot Camp Training

This training is also available as a boot camp. NetCom is world famous for delivering specialized boot camp training to our clients. For answers to questions regarding our boot camp training delivery format, please refer to our Boot Camp FAQ section.
Enrollment Options for the Google Analytics for Businesses course
- Contact us to customize this class with your own dates, times and location. You can also call 1-888-563-8266 or chat live with an Educational Consultant.
Training Delivery Methods
Take this training with one of the following training delivery methods
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Classroom Training

NetCom’s classroom training ensures that you have state-of-the-art tools, techniques and practices you need to succeed on the job. Our instructors are active practitioners and true masters in their fields. With convenient classes at multiple learning centers across the US, you never have to go far to get ahead.
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Live Online Training (LOT)

NetCom’s premium Live Online Training (we call it LOT) is the ultimate in convenience and cost-effectiveness. LOT combines interactive video instruction via the latest web conference technology, and post-class access to learning labs for a best-in-class learning experience. Learn more about LOT
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Boot Camp Training

NetCom’s intensive boot camps are designed to advance your skills in the shortest possible amount of time and get you certified. Boot camps go at a faster pace and often run for longer days, so you must have some level of subject matter experience before enrolling. Boot camps have mandatory assessment tests to ensure no one will slow down the class for other students. Learn more about Boot Camps
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Private Onsite Training

With NetCom’s private training programs, you decide where and when courses are held. Tailor the training to reflect your industry, corporate culture, goals and schedule. You pick the course content, length of training and instructional technique. Save money by doing bulk customized training. Learn more about Private Onsite Training
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Private 1-on-1 Training

NetCom’s private 1-on-1 training focuses on the highest quality training possible. You get individualized, full attention from the instructor and you decide where and when courses are held. The training is custom tailored to reflect your industry, corporate culture, goals and schedule. You pick the course content, length of training and instructional technique. Learn more about Private 1-on-1 Training
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