Stunning Models Promote that "Learning is Sexy" at the 2011 World Business Forum as part of Russell Sarder's Learning Movement
Beautiful models representing the idea that "Learning is sexy" handed out promotional items and copies of the recent book in by NetCom Learning Chairman and CEO
New York, NY - October 11, 2011 - It was a busy scene outside the Javits Center on 38th Street and 11th Avenue on Oct. 5 as thousands of attendees arrived by taxi, limo and even by several busload to attend the World Business Forum. As they arrived attendees were in for a treat as they met up with attractive models extolling the virtues of learning.
To promote its learning movement NetCom Learning, a premier provider of business IT training and a leader in the learning movement, had four models on hand between 7 a.m. and 9:30 a.m. giving away items to support the values and benefits of becoming learning. Wearing T-shirts that said "Learning is sexy" on the front and "Learning is fun" on the back the models carried tote bags emblazoned with the same message and handing out wrist bands encouraging attendees to become a lifelong learner. The models also handed out copies of the latest book by NetCom Learning Chairman and CEO Russell Sarder, Learning: Steps to Becoming a Passionate Lifelong Learner.
Sarder said the giveaway was highly successful at highlighting the importance of learning, especially to a group such as the executives at the World Business Forum. The forum attracts a global audience of executives and leaders who shape the future of business.
"We wanted to expose as many people as possible to the fact that learning really is fun and it's critical to success as an individual as well as an entrepreneur like those in attendance at the business forum. I think the book giveaway was successful in bringing attention to that fact as well as increasing awareness of our learning movement," Sarder said.
Learning: Steps to Becoming a Passionate Lifelong Learner is a quote book containing quotes about learning from several notable public figures like Oprah Winfrey, Bill Clinton and Abraham Lincoln. The book underscores the importance of developing a love for learning in order to gain personal satisfaction in life as well as to succeed in any career. It also outlines eight specific steps to take develop a passion for lifelong learning.
About Russell Sarder
An entrepreneur who inherited his passion for lifelong learning from his parents in Bangladesh, Russell Sarder founded NetCom in 1998 and has since built it into a multimillion dollar learning company. Sarder is the author of Effective Learning Methods and Learning: Steps to Becoming a Passionate Lifelong Learner, and a sought-after spokesperson on topics of learning culture and business management. As a motivational speaker, Sarder has been featured in numerous print publications including the Daily News and the New York Times while his television appearances include CBS MarketWatch, Yahoo Finance and NY1. Sarder was selected a winner of the 2011 Top Ten Asian American Business Awards.
About NetCom Learning
NetCom Learning is a premier provider of IT and business-training solutions to companies, individuals and government agencies. Since its inception in 1998, NetCom has trained over 90 percent of the Fortune 500, serviced over 22,000 business customers, and advanced the skills of more than 50,000 professionals through hands-on expertly led training. NetCom Learning was recently recognized by Microsoft Corporation as its Worldwide Training Partner of the Year and twice named to Inc. Magazine's list of fastest growing private companies in America. The purpose of NetCom Learning is to promote the value of lifelong learning.